• creative
  • delicious
  • crisp
  • GiGi
  • web
  • socials
2022Brand Identity
Summer ONFestival
A summer festival located in the middle of vibrant Båstad Harbor, behind Pepe's Bodega.



A full identity takeover from 2021. Where people travel to experience the best side of Sweden and it’s influence over the Swedish music industry. A range of vibrate colors reflected from summer and nature into motion graphics and local sites. Developed with a full responsive website we give you Summer ON Festival

Design Guidelines

We decided to mix the mature feeling of fresh and crispy taken pictures from their photographers with a touch of GiGi on all platforms. By centralizing their brand with their colors, mode of expression and signed artists, we built guidelines for upcoming festivals and events.


Client Advisor
Fredrik Strebel (Summeron AB)
Art Direction
Aras Parashpar
Creative Direction
Aras Parashpar
Aras Parashpar
Fabian Wester, Eric Bergenstråle & Noah Fernström

2022Brand Identity
Hanna FermWest Coast Tour